Dieter Rams Apple

Without doubt there are few companies in the world.

Dieter rams apple. With apple being so litigous about their design patents lately youd expect their designs to be completely unique and innovative. Brauns dieter rams vs apples jony ive. So at 86 years old why does he now regret being a designer. His unobtrusive approach and belief in less but better design generated a timeless quality in his products and have influenced the design of many.

Steve jobs apple co founder and former ceo and jony ive the companys senior vice president of industrial design famously admired the work of braun designer dieter rams. The pair share a sleek less is more style. But in a new documentary with the aptly minimalist title. Who is the best industrial designer.

But apple and its senior vice president of industrial design jonathan ive have been known to take cues from another bastion of industrial design dieter rams and braun. Dieter rams born 20 may 1932 in wiesbaden hessen is a german industrial designer and retired academic closely associated with the consumer products company braun the furniture company vitsoe and the functionalist school of industrial design. German designer dieter rams famous for his sleek braun consumer products and his 10 principles of good design is celebrated in a new film and exhibition. Dieter rams through his design philosophy and sophisticated unique style has had a great influence on the look and feel of numerous apple products.

When you compare the original ipod or a newer imac with some of rams works you will easily notice similarities in their appearance as well as attention to detail. For over 50 years dieter rams has left an indelible mark on the field of product design with his iconic work at braun and vitsoe and his influence on apple. Dieter rams a god like figure to industrial designers around the world usually speaks very glowingly about the design of apple products.